Dow Jones Factiva have announced an improved Factiva Reader service that will allow customers more scope to share copyrighted news material with business contacts and partners, while remaining within the law.
“It is important for every company to communicate effectively with its key stakeholders, such as employees, customers, partners and investors in order to build a trustworthy and stable relationship with them” said Denis Cahill, senior vice president and chief product officer, Dow Jones Enterprise Media Group.
Dow Jones Factiva said the enhancement to the read-only service came as a direct response to customers who “wanted to legally share valuable copyrighted news more widely” By combining the information created in Factiva newsletters and distributing it with Factiva Reader, the organisation said the result would encourage “stronger customer and affiliate relationships.” Organisations are also able to view what information is being read with the aim of improving information strategies.
Cahill added, “Factiva Reader is another example of our commitment to driving the success of our customers by helping them communicate valuable business information to key stakeholders in a practical and cost-efficient way, while still complying with copyright laws.”
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